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Privacy

This Privacy Policy should be read together with our Terms of Use. It explains how Kurage Ltd. (“Kurage”, “we”, “our”, or “us”) collects, uses, and protects your personal data in accordance with the EU General Data Protection Regulation (GDPR), Japan’s Act on the Protection of Personal Information (APPI), and
applicable U.S. state privacy laws.

1. Overview

Kurage respects your privacy and processes personal data in accordance with:
The EU General Data Protection Regulation (GDPR), Japan’s Act on the Protection of Personal Information (APPI), and Applicable U.S. state privacy laws, including the California Consumer Privacy Act (CCPA), as amended by the California Privacy Rights Act (CPRA), the Virginia Consumer Data Protection Act (VCDPA), the Colorado Privacy Act (CPA), and similar laws.
This Privacy Policy explains what data we collect, how we use it, and your rights.

2. Data We Collect

We may collect the following categories of personal information:
Information you provide directly –

  •  Name, contact details (email, phone number, postal address)

  • Shipping and billing details

  • Payment information (processed via secure third-party providers)

  • Order history, preferences, and account details

  • Job application details, including CVs and cover letters

  • Any communications you send us

  • Information collected automatically –

  • IP address, browser type, device information, operating system

  • Website usage data, pages viewed, and time spent on the site

  • Cookies and similar tracking technologies (see clause 7 below)

  • Transaction & marketing data –

  • Purchase history

  • Responses to promotions

  • Marketing preferences

3. Purposes of Processing

We process personal data for:

  • Processing and fulfilling orders, including delivery and returns

  • Communicating with you about your account, purchases, and inquiries

  • Sending marketing communications (with your consent where required)

  • Personalizing your shopping experience

  • Conducting analytics to improve our Website and services

  • Fraud prevention and security monitoring

  • Compliance with legal obligations in applicable jurisdictions

4. Legal Bases for Processing (GDPR)

We process personal data under the following lawful bases:
Contract performance – to fulfill orders and provide services
Consent – for marketing communications and certain cookies
Legal obligation – to comply with laws (e.g., tax, consumer protection)
Legitimate interests – to improve our services, prevent fraud, and protect our business

5. International Data Transfers

We may transfer personal data outside Japan, the European Economic Area (EEA), or your country of residence. Where we do so, we ensure appropriate safeguards, such as Standard Contractual Clauses under GDPR or equivalent protections under APPI.

6. Data Sharing

We may share data with:

  • Service providers – for payment processing, logistics, IT, marketing, and analytics

  • Professional advisers – such as lawyers, auditors, and insurers

  • Authorities – where required by law

  • Business partners – in connection with joint promotions or corporate transactions

  • Any entity resulting from a merger, acquisition, or sale of our business

7. Cookies and Tracking Technologies

We use cookies, pixels, and similar tools to:
Enable Website functionality
Remember your preferences
Analyze Website traffic and performance
Deliver targeted advertising (including remarketing)
You can control cookies through your browser settings or via our cookie consent tool. Blocking certain cookies may affect Website functionality. For details, see our Cookie Policy.

8. Your Rights (GDPR, APPI, and U.S. State Laws)

Depending on your location, you may have the following rights:

  • Access, correct, or delete your personal data

  • Withdraw consent where processing is based on consent

  • Object to or restrict processing

  • Request data portability

  • Lodge a complaint with your local data protection authority

  • Additional U.S. State Rights (California, Virginia, Colorado, and Others):

If you are a resident of certain U.S. states, you may also have the right to:

  • Know/Access – Request the categories and specific pieces of personal information collected, the sources, purposes, and categories of third parties to whom we disclose it.

  • Delete – Request deletion of personal information, subject to legal exceptions.

  • Correct – Request correction of inaccurate personal information.

  • Opt-Out of Sale or Sharing – Request that we do not “sell” or “share” personal information for cross-context behavioral advertising.

  • Limit Use of Sensitive Personal Information – Where applicable, request restriction of use to permitted purposes.

  • Non-Discrimination – Exercise your rights without being denied goods/services or charged different prices.

You can exercise your U.S. state privacy rights by:
Email: [Insert Privacy Email]
Web Form: [Insert URL]
If we deny your request, you may appeal by contacting us at [Insert Appeal Email]. We will respond within the time required by law.
We have not sold personal information in in the past 12 months. You can opt out of certain permissible sharing via cookies or targeted advertising by clicking the “Do Not Sell or Share My Personal Information” link in our website footer.

9. Data Retention

We retain personal information for as long as necessary to fulfill the purposes for which it was collected, to comply with legal obligations, to resolve disputes, and to enforce agreements, or as otherwise permitted by law.

10. Governing Law & Jurisdiction

This Privacy Policy is governed by the laws of Japan, without regard to its conflict-of-law principles. Where required by mandatory law, local data protection laws in your place of residence will apply. Any disputes relating to this Privacy Policy shall be resolved in the competent courts of Tokyo, Japan.

For any privacy-related inquiries, please contact:
Kurage Ltd.
Email: contact@kuragejapan.com
Toll-Free (U.S. Residents): 7543305003
Postal address: 2657 NE 27th Way, Fort Lauderdale, FL 33306

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